In November 2016, Jazz recaptioned her Instagram photos using the hashtag #TruthBehindThisShot and hundreds of magazines featured her story, worldwide. A few months after her hashtag went viral, she produced #TruthBehindThisShot PART 2, a campaign in which she shows what her modeling photos look like completely unretouched.
#TruthBehindThisShot
- Refinery29 — This Model Wrote Extremely Real Instagram Captions To Prove Nobody's Perfect
- Cosmopolitan — Model Jazz Egger re-captioned all her Instagram pictures to reveal the raw truth behind them
- Popsugar — We All Need to Take a Minute to Read This Model's Honest Instagram Captions
- The Fashion Spot — This Model Is Keeping Her Instagram Real With the Hashtag #TruthBehindThisShot
- Mic — Model Jazz Egger is re-captioning her Instagram posts to reveal the truth behind the shot
- Hello Giggles — This model revealed the truth behind her "perfect" Instagram photos by changing their captions
- Huffington Post UK — Model Jazz Egger Re-Captions Instagram Photos To Reveal The ‘Truth Behind The Shot’
- Business Insider — This model is re-captioning all of her Instagram photos to reveal the truth behind the shot
- Women.com — Model Rewrites Instagram Captions To Reveal Edits Behind Her Perfect Photos
- Glamour.nl — Model doet boekje open over Instagramfoto's
- Elle.be — QUE SE CACHE-T-IL DERRIÈRE LES PHOTOS INSTAGRAM DES TOPS?
- Daily Mail — ‘They told me my hips were too wide’: Teenage model exposes the dark side of the fashion industry with brutally honest Instagram posts
- Elite Daily — Instagram Star Rewrites Captions To Show How Misleading Models' Pics Can Be