In November 2016, Jazz recaptioned her Instagram photos using the hashtag #TruthBehindThisShot and hundreds of magazines featured her story, worldwide. A few months after her hashtag went viral, she produced #TruthBehindThisShot PART 2, a campaign in which she shows what her modeling photos look like completely unretouched. 



  • Refinery29 — This Model Wrote Extremely Real Instagram Captions To Prove Nobody's Perfect
  • Cosmopolitan — Model Jazz Egger re-captioned all her Instagram pictures to reveal the raw truth behind them
  • Popsugar — We All Need to Take a Minute to Read This Model's Honest Instagram Captions
  • The Fashion Spot — This Model Is Keeping Her Instagram Real With the Hashtag #TruthBehindThisShot
  • Mic — Model Jazz Egger is re-captioning her Instagram posts to reveal the truth behind the shot
  • Hello Giggles — This model revealed the truth behind her "perfect" Instagram photos by changing their captions
  • Huffington Post UK — Model Jazz Egger Re-Captions Instagram Photos To Reveal The ‘Truth Behind The Shot’
  • Business Insider — This model is re-captioning all of her Instagram photos to reveal the truth behind the shot
  • — Model Rewrites Instagram Captions To Reveal Edits Behind Her Perfect Photos
  • — Model doet boekje open over Instagramfoto's
  • Daily Mail — ‘They told me my hips were too wide’: Teenage model exposes the dark side of the fashion industry with brutally honest Instagram posts
  • Elite Daily — Instagram Star Rewrites Captions To Show How Misleading Models' Pics Can Be

#TruthBehindThisShot Part 2